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Thursday, October 29th 2015

Mispillion River Brewing Releases Zombie Cans for Halloween

Milford, DE – In honor of Halloween and the latest season of “The Walking Dead,” Mispillion River Brewing has released zombie versions of its cans.

With the help of Connecticut artist, Tom Ryans, the brewery converted the images on their beers Reach Around IPA, Space Otter Pale Ale, Black Tie Black IPA, and Holy Crap! Imperial Red Ale to zombies. While the cans regularly feature vibrant images of animals, the Walking Dead and Halloween inspired alteration has turned an innocent sloth, otter, and penguin (and a not so innocent t-rex) into un-dead versions of their colorful selves.

Sales and Marketing Ninja, Lauren Bigelow, stated, “Every now and then, you have to accept the fact that you're just not as normal as you'd like to be. We all came to terms with that months ago, when someone suggested the "zombification" of our cans and we thought that was a good idea. From now, until supplies run out, zombie versions of Holy Crap, Reach Around, Space Otter, and Black Tie will be popping up throughout our markets. Got to catch 'em all.”

Zombie cans can be found at the brewery and throughout Delaware, Maryland, and New Jersey.

Mispillion River Brewing aims to be recognized by its customers and the brewing industry for producing the highest quality craft beer. The brewery, located at 255 Mullett Run Street Milford, DE 19963, is open for samples, pints, and growler fills seven days a week.  For more information, visit mispillionriverbrewing.com


Posted by Russ



Wednesday, October 28th 2015

Mike Hess Brewing Becomes First California Brewery to Go Lidless

Mike Hess Brewing introduces its “Open Mike”—the beer can with a pull tab that removes the entire lid, a first in California.

One of the advantages of drinking from a glass is the large opening that allows more aroma, which dramatically impacts taste. For the host of situations where glass isn’t pragmatic or possible, Open Mike is the answer.

(San Diego, CA) – Mike Hess Brewing (MHB) has introduced its Open Mike™ beer can, becoming the only brewery in California to use Crown’s patented 360°™ technology. A simple pull tab removes the entire top end of the can, effectively turning the can into an instant pint glass.

“We could not be more excited to debut this breakthrough can design. For outdoor enthusiasts like me, Open Mike lets us experience the beer wherever we go, whether that’s at the beach or pool deck, stadium parking lot, or anywhere in the great outdoors and without the disadvantage of a standard can’s small opening. Craft beer, technology and the active lifestyle come together quite nicely here,” explained the brewery’s founder, Mike Hess.

The new cans and ends are fully recyclable and better for the environment than glass. As an added bonus, Open Mike™ ends use 10% less aluminum than other ends, so the switch also helps MHB’s overall sustainability initiative.

In addition to the Open Mike™ cans, MHB will be introducing their flagship 16 oz. canned beers in boxed six-packs. “Open Mike six-packs will be available as early as November 1st wherever Mike Hess beers are sold, including Southern California and the greater Phoenix, Arizona, markets. The first brand to feature the new packaging and Open Mike™ ends will be Habitus®, Double IPA, World Beer Cup gold award-winner in the Rye Beer category . “The boxed six-packs give our fans and retail partners 50% more beer than our current 4-packs in a familiar, approachable package branded to help identify Open Mike cans,” said Mike Hess Brewing's National Sales Director, Greg Hess.

MHB will continue to use 16 oz. pint cans produced by Crown Packaging, the manufacturers of the 360°™ end. The cans themselves are made with 68% recycled content.

Open Mike™ cans hit shelves November 1st, 2015.

About Mike Hess Brewing

Mike Hess Brewing is one of the premier craft breweries in San Diego, and has experienced rapid growth, doubling in output each of the last three years, growing from the region's smallest brewery and original nano to its 12th largest. MHB’s world-class production brewery and tasting room is in the heart of San Diego’s North Park (recently named one of the hippest neighborhoods in the U.S. by Forbes magazine); they also operate a small pilot brewery in the Miramar area as well as a tap-room in beautiful Ocean Beach.

The Mike Hess Brewing Odyssey blog, started in 2009, has become the de facto manual for opening a nano-brewery and is widely read across the nation and abroad and has inspired and helped launch hundreds of nano-breweries across the country.

Mike Hess is recognized as the national expert on nanos, and has spoken on the topic at the AHA’s National Homebrew Conference, Beer-Con, and multiple times at the California Craft Brewer’s Association’s regional conferences. Visit www.mikehessbrewing.com.

About Crown Holdings, Inc.

Headquartered in Philadelphia, PA, Crown Holdings, Inc. is a leading manufacturer of packaging products for consumer marketing companies around the world. Crown makes a wide range of metal packaging for food, beverage, household and personal care; and industrial products, metal vacuum closures, and caps. As of December 31, 2014, the Company operated 149 plants located in 40 countries, employing 23,024 people. For more information, visit www.crowncork.com.

For more information, contact:

Michael Hess, Proprietor/CBO, Tel: 1 (619) 255-7136; mike@hessbrewing.com


Posted by Russ



Tuesday, October 13th 2015

Big Choice Brewing Introducing First Resealable Craft Beer Cans
Q & A with Nathaniel Miller

The growing popularity in canning over the years has bred a number of incredible innovations that have truly changed the brewing industry. From the rapid rise in mobile canning technology - to removeable lids -  to the almighty Crowler - the canning game is constantly changing for the better. Now, Big Choice Brewing out of Broomfield, Colorado has announced plans to release the first can featuring a resealable tab. Ever since Westword broke the news we've been curious about how it all came together and what this might mean for the craft beer industry. We reached out to Big Choice and threw a bunch of questions at Owners/Brewmaster Nathaniel Miller. Cheers Nathaniel!

(CC) Where did the idea for this come from? How did you hear about the technology?

(NM) We were originally approached by XO Solutions during one of our canning runs. They were interested in seeing if we’d be interested in testing a couple lids to see if we could use them. We were pretty hesitant at first, because not often will a 12oz can need to be resealed. We weren’t sure how we could use them.
 

(CC) Speaking of technology, who is manufacturing these cans and how is this particular modification made in the process?

(NM) XO Solutions is the company who manufactures the lids. Their headquarters are in Munich, with a sales office right down the street from us in Lafayette, Colorado. They have done several years of R&D to make sure the lid will perform in both it’s open function for pouring, as well as the sealed function for freshness. The lids have been used primarily in the energy drink industry. These lids are compatible with the standard 202 lid from the other manufacturers, and fit the seamers that are designed for the 202 lid. We have had to make no modification with our current canning line.
(CC) What are the major benefits behind this form of canning/packaging?

(NM) When we took a serious look at using this lid, we were looking to find a way to use cans instead of bottles for bigger beers that traditionally came in a 22oz “bomber” glass bottle. We package our other beers using our own canning machine, but for bombers we had to get a bomber filler on loan from somewhere else. It didn’t seem efficient in production to try and use a process that we didn’t use already. We wanted to see if this lid could help us use larger cans to supplant what we felt was a standard “bomber” beer instead of bottles. The major deciding factor was that the bigger beers are not usually drank in one shot—this lid allows for the consumer to enjoy some of the beer from the can when they want to instead of having to finish the beer before it loses too much carbonation. For the consumer, there is less waste from old, flat beer with this resealable lid. 
CLICK HERE TO LEARN HOW THIS TECHNOLOGY WORKS
 


Cans of OBEAH go on sale on October 21st

(CC) What can you tell us about OBEAH, the first beer going into these cans? Sounds amazing…

(NM) The first beer we decided to use for this can/lid combo is a pull from things we have experienced in our lives. It is a Russian Imperial Stout base beer, but we couldn’t leave well enough alone. We had to make it “ours” by adding Caribbean jerk spices and aging it in rum barrels. We had spent a few years in the Cayman Islands many years ago, and the smells of jerk stands still tantalizes our taste buds, and the Caribbean is known for rum. We did a couple  test batches to try and get the right balance of jerk and rum influence. It has a rich, chocolate taste, permeated by light taste of rum and just a hint of spices. It is not cloyingly sweet, but finishes dry with a kiss of heat from the scotch bonnet. 
 

(CC) Any plans for future beers utilizing these tabs?

(NM) This first beer will definitely be watched for performance. We have other beers waiting for packaging in the coming months, so it is a good possibility these lids will be used sooner than expected.


(CC) Are any other breweries using these tabs?

(NM) From what we are told, we are the first craft brewery in the world using these tabs. Miller Genuine Draft utilized them in some fashion in Russia, but to what extent we don’t know. 

 

 


Posted by Russ



Friday, October 9th 2015

21st Amendment Debuts Ridiculously Awesome Mixed Pack

(San Leandro, CA) – 21st Amendment Brewery co-founders Nico Freccia and Shaun O’Sullivan couldn’t agree on what to stock the fridge with at their new San Leandro brewery, so they divvied it up and created the brewery’s first ever seasonal variety pack. Freccia chose Fireside Chat, the brewery’s fall seasonal winter spiced ale and Back in Black, dark IPA, “my every occasion beer.” O’Sullivan chose his flagship Brew Free! Or Die IPA and went a step further, brewing a brand new beer, a Mexican-style lager called El Sully, available only in the variety pack.


El Sully is 21st Amendment's newest canned release

Named for Brewmaster O’Sullivan’s alter ego, El Sully is brewed with Pilsner and Vienna malts, flaked maize and Mexican lager yeast to create a bright, refreshing flavor that rings in at a drinkable 4.8% ABV and 19 IBUs.

“El Sully is a smooth, easy drinking beer,” explains O’Sullivan. “Having grown up in Southern California near the Santa Monica and Manhattan Beach communities where I would spend many afternoons surfing and skateboarding, I would always enjoy Mexican-style golden, lighter and refreshing beers at the end of the day. Washing it down after a plate of carne asada tacos, it seemed fitting to recreate that experience and brew and package El Sully for all to enjoy.”

“The release of El Sully and the new variety pack format are perfect examples of what the San Leandro Brewery is allowing us to do,” states Freccia, “It’s important to us that we’re providing beers that everyone can enjoy, and now you can pick up a variety pack and crack open a Fireside Chat one night by the fire or enjoy El Sully if you feel like something lighter.”

The fall variety pack hits shelves on October 1st in all of 21st Amendment’s current distribution territories and will be available through the New Year. Pick up a pack in CA, OR, WA, AK, ID, MN, OH, ME, NH, VT, RI, MA, NY, NJ, DC, DE, MD, PA, VA, GA, NV, NC, SC and IL, and keep your eyes peeled for more variety packs to come! For up-to-date availability, events and promotions, visit www.21st-Amendment.com.

ABOUT 21st AMENDMENT: In 2000, Nico Freccia and Shaun O’Sullivan opened the doors to the 21st Amendment brewpub in San Francisco’s historic South Park neighborhood with Freccia managing the restaurant and O’Sullivan spearheading the brewing process. In addition to quickly becoming one of the city’s favorite pubs, 21st Amendment began expanding beyond the Bay Area by helping to pioneer the movement to canned craft beer. Known for their witty names and delicious brews, 21st Amendment offers year round selections, as well as seasonal offerings and their infamous ‘Insurrection Series’, a once-in-a-while limited edition release. Today, 21st Amendment operates out of its new San Leandro brewery headquarters and is among the top 50 craft beer brewers in America and is sold in 24 states. 


Posted by Russ



Monday, October 5th 2015

Deep Ellum Releasing Hop Seeker Fall Seasonal Wet Hop Beer

Hop Seeker - Wet Hop American Pale Ale 

Let wet hop beer season begin! Here's a new can coming from Deep Ellum Brewing Company in Dallas that should have the mouths of many a hophead drooling. 

From the brewery...

This is Hop Seeker, the 1st installment of our quarterly IPA series. Hop Seeker is a 100% wet hop ale, meaning we used fresh cut Centennial hops in the initial boil and will use fresh cut Equinox hops in the dry hop! Equinox is a newer variety that has a pronounced aroma profile with citrus, tropical fruit, floral and herbal characteristics, including lemon, lime and papaya. By using such an unholy amount of wet hops in copious late additions, we coaxed aromas of citrus, melon and resin from the green beasties. Wet hops all the way through! 

Beer Stats...

ABV 5.6% IBUs 63

Hops: Centennial, Equinox 

Malts: Pale Ale, Munich Ten, Wheat

Yeast: English Ale

For more visit  www.deepellumbrewing.com


Posted by Russ



Saturday, October 3rd 2015

Victory Brewing Releasing New Vital IPA in Cans Only

What If We Lived In a World With Only One IPA Choice?
Victory Brewing Company Provides the Answer in a Can
With the Introduction of Vital IPA

Downingtown, PA - Victory Brewing Company (Victory) is hoppy to introduce Vital IPA, a sharp looking golden IPA with rich aromas of pine, and juicy tropical and luscious stone fruits in easily transportable 12 oz. cans. Victory’s newest addition to their family of popular brands is so satisfyingly jam-packed with freshly complex citrus and spicy flavors, the package confidently announces it’s ‘the only IPA you need’. Vital IPA is Victory’s first beer brand to be introduced exclusively in cans.

IPAs have a storied history that spanned the globe from their point of origin in England to include India. Important to the US craft renaissance, the IPA style is solidly positioned as the top craft beer choice by consumers.

Victory’s Vital IPA commands attention with fruity notes forcefully driven by whole flower American hops and robust German malts. With an ABV of 6.5%, it is an IPA above all the rest that will satisfy the most die-hard fan. Whether you are looking to relieve a stressful day, toast to one of life’s many victories or just merely craving the delicious and expected hop forwardness of an IPA, this is the one to reach for that is Vital to all five senses in every sense of the word.

Vital IPA is available year round throughout the brewery’s 36 state distribution footprint, with a suggested retail price for six-pack of 12 oz. cans is approximately $9.99. Pricing will vary slightly based upon location. Use Victory’s Beerfinder to discover a nearby location, or download the free Victory Mobile app for Android or iPhone.

“In our never ended pursuit to create the ultimate beer, we challenged ourselves as brewers to identify the most Vital components and flavors that we think make up the perfect IPA. We raised the bar with Vital IPA, which we believe will become a singular, vital addition to beer lovers' refrigerators,” explains Bill Covaleski, President and Brewmaster of Victory Brewing Company

About Victory Brewing Company
Victory Brewing Company is a craft brewery headquartered in Downingtown, Pennsylvania. Founded by childhood friends, Bill Covaleski and Ron Barchet, Victory officially opened its doors in February of 1996. In addition to the original Downingtown brewery and brewpub, Victory recently opened a second state-of-the-art brewery in Parkesburg, PA to expand production capabilities and serve fans of fully flavored beers in 36 states with innovative beers melding European ingredients and technology with American creativity. To learn more about Victory Brewing Company visit us on the web at www.victorybeer.com.


Posted by Russ